Our market & trends

iGaming

Current Landscape

Acroud works within the iGaming market, which means that it is important to follow global trends in online gambling.

– iGaming. H2GC estimates the value of the global iGaming market at EUR 69.6 billion in 2021. In the years 2021-2025, the overall iGaming market is expected grow by 10 percent annually.
Acroud estimates that about 40 percent of all end users within iGaming are generated to the operators through affiliate sites. Direct costs in the form of player bonuses, commission, licence fees to gaming providers, gaming duties etc. are deducted from the iGaming operators’ gross revenue. Acroud normally receives half of the iGaming operator’s remaining net revenue.

The Global Gaming Market

Trends

  • Continued importance of Sports Betting
  • The growth of the importance of Rich Content
  • The acceleration of the shift from retail to online through effects of the pandemic
  • Building meaningful strategic partnerships
  • Regulatory changes in core markets
  • Acceleration of mobile-first focus and capability
  • Continuation of M&A trends

Substantial Consecutive Growth in iGaming

iGaming Market Breakdown

Markets